Pricing
Simple pricing.
Serious protection.
Gogu is designed to be affordable, accessible, and always on — so your financial life stays organised and your loved ones are never left guessing.
EssentialMost popular
£23/ year
Less than the cost of a coffee. Built for something far more important.
- Unlimited accounts
- Unlimited beneficiaries
- Secure asset vault
- Inactivity monitoring
- Guided access for loved ones
- Early access to new features
Designed to be affordable because every family deserves clarity.
How Gogu compares
A will tells the law who gets what. Gogu makes sure your family knows what exists and how to access it.
Feature
Traditional Will / Lawyer
Gogu
Typical cost
£2,000+ one-time
£23/year
Cross-border asset coordination
Can be complex
Built for it
Crypto and fintech visibility
Often missed
Included
Asset list updates
Usually static
Easy to keep updated
Family guidance
Legal document only
Step-by-step access instructions
Inactivity monitoring
Not included
Included
Human verification before release
Not applicable
Included
Designed to be your will
Gogu is a planning and coordination tool. It helps your loved ones understand what exists and how to access it.
Common questions
Set it up once. Stay protected.
Start with the essentials today and give your loved ones the clarity they may one day need.
Get Started